More Effective Campaigning
Here are a few notes on how to improve campaigning for a better world. The observations are drawn from wide influences – science, spirituality, common sense, psychology. Some of the notes may seem at first to be philosophical and irrelevant; bear with it! There are many tricks here which can be utilised to make us more effective.
The Problem and Solution (* see also Ecopsychology: Analysing Jeremy Clarkson, How Violent Protest Generates Further Violence and Ecopsychology By Chapter, A Cure For War *
Seek Out Criticism
Learn To Listen
Injecting into the global Psyche
Stay Focused
Tapping The Mind-Resource
Preach to the Un-Converted
The Power of No-Labels
Using Available Tools
- Sex
- Spirituality (* see also Greenpeace’s Spiritual Origins *)
- Truth
- Humour
- Internet
- Children
Give Love
Get Educated
Know One’s Self
About the Writer
The Problem and The Solution
The problem is the behaviour of the human race is damaging the species and other life on earth. But the problem is not physical. The results are physical, but the problem is mental (same as spiritual). We are trying to change people’s behaviour and get them to stop damaging life. Groups such as Greenpeace, Friends of the Earth, Christians and so on are doing exactly the same job which psychotherapists do with their clients. Working on people’s minds – to make people mentally (or spiritually) healthy. Therefore the problem lies not with the science, or with concepts like sustainability, the problem is people have to want to change. Campaign groups need to apply a larger portion of their energy towards making people want to change. To make people receptive to the common sense and caring messages we have. Regardless of how well thought through our ideas are, it will amount to nothing if it falls on stony ground. Our job is to manipulate (heal) minds, in